![]() 90% of households in the United States purchase greeting cards at least once per year. Greeting card buyers say that they will increase their purchases for cards in the next year at a 2:1 ratio compared to buyers who expect to spend less. 80% of greeting card buyers say that they expect their purchasing habits to remain the same in the coming year. 70% of people who purchase greeting cards say they are essential to their lifestyle. Items that increase the price of a card include LED lights, sound chips, and handmade features. Most greeting cards are priced between $2 to $4 at the counter. The average price of a greeting card is highly variable, ranging from $0.50 to $10. ![]() Women are also more likely to purchase more than one card at a time and they spend more time looking for the “right” card to purchase. Women are responsible for about 80% of the overall sales that occur at the retail level for the greeting card industry. About 7 million greeting cards are purchased each year to celebrate St. Mother’s Day comes in third, with 133 million cards sold. About 145 million Valentine’s day cards are purchased each year – though that figure excludes classroom tear-apart valentines. More than 1.6 billion cards that are purchased each year are Christmas cards, making it the most popular seasonal greeting card. This is followed by other occasion-based cards, such as thank you cards, wedding cards, or sympathy cards. Birthday cards are the most popular greeting cards that are purchased each year in the United States. The annual retail sales of these purchases fall between $7 billion and $8 billion at the retail level. In the United States, Americans purchase an average of 6.5 billion greeting cards every year. Important Greeting Card Industry Statistics They have also managed to retain their idea of a gift, often being given during special events, holidays, or occasions. It wouldn’t be until the 1930s, when printing advances made mass-production possible again, that greeting cards return to a means of communication. It wouldn’t be until the 15th century, however, that paper greeting cards began to be exchanged in Europe.īy the 19th century, the greeting card industry moved from a mass-produced product to one that was handmade, hand-delivered, and considered more as a gift than a means of communication. The Egyptians used to send greetings to one another using papyrus scrolls. The custom of sending a greeting card to someone can be traced to the societies of Ancient China, who used to exchange messages of goodwill to celebrate special holidays. The truth is that the industry is alive and well, thriving in an age of immediate communication. The envelope will be customized with this information and will match the font you chose for your message.With the growth of online communication, one might think that the greeting card industry is all but dead. You're almost done! All that's left to do is for you to enter the mailing information of where you want your card to go. Change the font to match your unique style and don't forget to test out a few of our different smart fonts that perfectly mimmick real handwriting!ģ. All of these cards are blank inside so you can write from the heart. Once you've chosen your card you'll be prompted to write your personal message. Take your time, we know how hard it is to pick just one when there are so many beautiful designs to choose from.Ģ. Cool, huh? So how can you make that happen?ġ. So to recap: you can send a card right now, online, and still send a real card via traditional snail mail. ![]() In fact, every one of our cards are real, hold-in-your-hand greeting cards that are guaranteed to make your recipient smile. Sending a card online doesn't mean you can't still send traditional snail mail. ![]()
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